It’s hard enough when things are going well, but when a recession is looming and people start trying to cut costs as expenses go up, things can get pretty nerve wracking as a professional athlete. So what can we do to help make things less scary? We cover some practical and actionable tips for you below.

The big question of what tricks to focus on for your sport.

The 6 pillars of Learning Tricks to help you keep progressing, whether you’re a pro athlete, or beginner.

Use these 6 parts to breakdown each trick you are working on. Construct a map of how you will go from where you are, to landing the trick you want to learn. By approaching these 6 parts you can diagnose the weak point whenever you get stuck and fix it to hit the next level.

Of the 4 Aussies invited to the X Games in Japan, all 4 made the podium with 2 bringing home Gold Medals. Logan Martin and Lewis Mills both took Gold medals in BMX Street and Park, while Chloe Covell secured Bronze for Women’s Street Skateboarding and Kieran Woolley a Silver for men’s park skateboarding.

A guide on how and when to change or leave sponsors without burning bridges

The hard thing is knowing when this time is right, and how to go about it without burning bridges. There are plenty of stories of riders not telling their Team Manager and just suddenly using another brand, and vice versa where the Brand doesn’t communicate with the rider and just stops sending cheques. It sucks, it happens, but let’s look at how to avoid it.

A guide to keeping sponsors happy - What is the job of a sponsored skater, surfer, snowboarder or other action sports athlete? What does your team manager expect of you? And how can you get to the next level.

Ever wondered how to get sponsored as a skater? How a surfer goes from frothing grom to spono’d teenager? How a ski bum starts paying their way?

Well we’ve got you covered. There are ways to help push the chances of sponsorship in your favour, attach the attention of brands you love, and get yourself into the contests you dream of winning. This article will help you understand HOW to get sponsored. Giving you a bit of a roadmap to help you get there.

One of the hard things about building a career in action sports is juggling the professionalism required for a stable career with the spontaneity and unstructured fun which led us to fall in love with our pursuits in the first place. If we focus too much on the professionalism and loose sight of why we started, our personal brand can loose it’s authenticity. In this article, we help you stay authentic whilst building a strong personal brand.

Social media is one of the main ways your athlete brand is shown. There is also how you carry yourself, interact with people, and perform in person, the video and audio content you put out, as well as interviews, but social media tends to be the biggest struggle, and the key that informs the others.

In this article, we’re showing you a simple way to create a content strategy that’s authentic for your athlete brand.

To help create more clarity, we’re going to be looking into a few ways to help you define your athlete brand so it can grow your opportunities.

“We sponsor the person more than we sponsor the athlete” – Davey Smidt - Head of Athlete Management at GoPro

How can we set ourselves up each day to achieve big things? How do we break down the big goals into daily actions that utilise consistency and momentum to make big things happen? With habits. Little, daily, atomic, habits.

It can be easy to look at the top athletes in our sport and see them as superheroes. People born with superhuman talent and skill, unmatchable by us mere mortals. This sort of idolising is a sign of the fixed mindset creeping in. We need to believe that our idols were once like us and what got them to the level they are is hard work and grit. We must be able to believe we can get there, we can achieve greatness.

Daily routine in Action Sports is hard. There’s rarely a team and coach behind you 24/7 to give structure to your days and the daily routine can be far more directed by filming missions, weather , opportunities, and motivation. The life of an action sport athlete is less structured than traditional athletes. For this reason, I’m teaching you my 7 steps of goal setting to help bring in useful structure. Read now to take the first step to achieving your athletic goals.

Just a couple of days into the Tokyo 2020 (2021) Olympics and Skateboarding makes its incredible debut onto the Olympic stage.

With the lead up to its appearance, skateboarding has been looking good (This is assuming you are happy with the idea of contest skating on a world stage). The quality of courses designed and built by California Skateparks has been at an all time high which have given a great consistency to the contest circuit. The format has felt well refined and simple to follow. A tried and tested format all skaters and audience members seem to relish and enjoy.

Who the Australian Olympic Skateboarding Team is and who has qualified for the 2020 (2021) Tokyo Olympic Games for Street and Park Skateboarding.

In this article we’re going to have a look at how you can approach different areas of your sport and how to adjust your mindset to improve performance. The importance of mindset training for action sports like skating, surfing, bmxing etc.

If your passion is in action sports, then you already know how hard it is some days. Finding the energy, overcoming fear, committing to a trick, or just having the consistency on tricks you can normally do during a contest, can all be a frustrating situations.

At ESM Australia, we are focussed on the more holistic style of athlete management. One that blends coaching, mentorship, representation, management, and support for the long term growth of the athlete.

In this article, I want to break down a bit of this process to help you understand what management means when we talk about it, and how it can help your career.